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New campaign aims to curb high road deaths in Asia

safety campaign
SAFETY REMINDERS. The Safe Steps road safety campaign focuses on educational messages to remind the public about basic safety reminders on the road. Photo by Katerina Francisco/Rappler
The Safe Steps campaign features educational videos, which will air in 24 countries across Asia – the region posting some of the highest numbers of road deaths

KUALA LUMPUR, Malaysia (Feb. 14, 2016) — With Asia posting some of the highest numbers of deaths due to road accidents, a new safety campaign aims to help arrest the alarming figures of what experts say is a preventable global health issue.

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